By: Staff
Hip-hop and R&B trailblazer PARIS. has just unleashed his electrifying new single, “Hood Love,” through PARTNERS and Universal Music Canada, the nation’s premier music powerhouse.
Penned by PARIS. himself and brought to life by producer Just Ideas (known for work with Preston Pablo, Roderick Porter, and Dom Vallie), “Hood Love” follows the buzzworthy release of “604”—a heartfelt nod to his Burnaby, British Columbia roots. PARIS. once again salutes his hometown in this fresh track, singing, “Took her to the V on the east side/B town thuggin by the creek side.”
Sharing the story behind the song, PARIS. reflects, “‘Hood Love’ is a real chapter from my life. It’s about a girl from my teenage years who was the talk of the neighborhood. She was older than me, and I was drawn to her energy. This track blends personal memories with reality rap, pulling in references to Burnaby and people from my past.”
Fans are already hooked: pre-release teasers on TikTok have racked up over 279K views and 15K likes, while Instagram reels showcasing the track have surpassed 350K views—and the momentum is only growing.
“Hood Love” also lands in the wake of PARIS.’ partnership with the Toronto Raptors and Sportsnet. His standout anthem, “4th Quarter,” is taking center stage with an exclusive music video featured on the Scotiabank Arena jumbotron and aired during Raptors games throughout the 2024-2025 NBA season.
This latest release continues PARIS.’ relentless climb in the music scene. From the viral success of “Ice Spice” in 2023 to collaborations with heavyweights like MBNel (“Me N Mines”) and OVO Sound’s Roy Woods (“Take the Lead”), he’s been unstoppable, building a catalog that redefines versatility and ambition.
The journey is far from over—PARIS. has more fresh tracks and game-changing surprises slated for the rest of 2024 and beyond.
Stream “Hood Love” now, and stay tuned for what’s next from one of Canada’s most dynamic rising stars.
Stream "Hood Love" by PARIS. now on all major platforms—add it to your playlist, share it with your crew, and turn it up!
Check out this latest release and listen to more on Spotify & YouTube
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