By: Staff
Neo 21’s "SGMA Remix" Blends Afrobeat and UK Hip-Hop in a Game-Changing Debut
In a musical landscape that constantly evolves, few artists manage to blend genres as seamlessly as Neo 21, also known by his moniker Neoteriq.
With his debut single under this new persona, "Stop Giving Me Advice (SGMA) Remix," was released on August 21, 2024, Neo 21 is poised to make a substantial mark on the UK music scene. Neo 21's "SGMA Remix" is more than just a track; it's an innovative fusion of Afrobeat rhythms with the gritty energy of UK Hip-Hop. Originally penned by acclaimed artists Dave and Jack Harlow, the original "Stop Giving Me Advice" serves as a foundation. However, Neo 21's remix transforms the song into a personal narrative that resonates with his unique experiences and challenges.
The roots of Neo 21's artistry trace back to Nigeria, where he first honed his skills as a content creator. His talent was unmistakable, and he distinguished himself as a top 5 candidate in a talent exhibition that saw over 1,000 entries. This early recognition was a precursor to the dynamic and innovative artist he would become. Now based in Bradford, Neo 21 brings a fresh perspective to the UK's music scene. His move to the UK has been marked by a commitment to exploring new opportunities and navigating the complexities of his new environment. "SGMA Remix" is a reflection of this journey, shifting the song's perspective to Neo's personal experiences and growth. What sets "SGMA Remix" apart is its story-driven approach. Unlike the original track, Neo 21's version is a rap track that intricately weaves his narrative into the fabric of the music. The remix offers a glimpse into his life as he settles in Bradford, highlighting both the excitement and challenges of adapting to a new cultural and musical landscape. Complementing the release of "SGMA Remix" is a visually stunning music video directed by the talented Joel and Patrick of Toothless Films. The video is a vibrant showcase of Bradford, capturing the city's essence and adding a layer of visual storytelling to Neo 21's narrative. It’s a testament to the synergy between his music and the vibrant, multicultural backdrop of his new home. With his innovative Afro-fusion style and compelling personal story, Neo 21 is set to make a significant impact on the UK music scene. His approach to blending genres and personalizing his music offers a fresh perspective that stands out in today's crowded music market.
As "SGMA Remix" prepares for its release, it is clear that Neo 21 is not just an artist to watch but a transformative figure in the evolving landscape of global music. His journey from Nigeria to Bradford, and his dedication to his craft, promises a future filled with exciting possibilities and groundbreaking sounds.
What we absolutely loved about this song are the killer beats that obliterate everything else. The track delivers a thunderous, machine-gun burst of sound that commands attention. We were even more captivated by Neo 21’s vocal tone and cadence. His delivery effortlessly shifts from a steady rhythm to a rapid-fire pace, evoking comparisons to the legendary Eminem. The unique presentation of his style is so distinctive that it’s nearly impossible to replicate or sing along to. This standout quality solidifies Neo 21 as a breakout star poised to make a fiery entrance into the music scene. With its electrifying energy and innovative sound, "SGMA Remix" is sure to be on repeat. Neo 21’s talent and originality set him apart, ensuring he’ll be a name to watch in the months ahead.
So, crank up the volume and dive into the rhythmic fusion and compelling storytelling of Neo 21's "SGMA Remix."
Powerful Quote about this artist:
“With the "SGMA Remix," Neo 21 is poised to ignite the conversation about the viability of an Afrobeats MC. Few artists are in this category, and even fewer in the UK, but Neo is ready to put Bradford on the map!”
Wait, there's more!
We caught up with this exciting artist, for:
“The Cage” Music Blog, to talk about music and learn more about them.
Here’s how it went:
BEGIN INTERVIEW:
Please tell us about your name and artist name and the journey to how you decided on Neo 21 as your new moniker.
Hi, My name is Wale Aroy.
I used to go by Neoteriq when I was more of a content creator than an artist. Neoteric is a word used to describe Greek poets some 2000 years ago, who came up with a new style of poetry. I resonated with this as I approach the genres of my soundscape with an unusual lyrical palette. Neoteriq has now been shortened to Neo to capture my brand identity and make room for more.
21 is a unique number, for me, it portrays my values and ideals which are very community-centric. These values show up more often than not in my music and I felt it was only appropriate to reflect this messaging in my artist name as well.
How long have you been making music professionally?
I have been writing songs for over 6years now. But I only started putting stuff out some 3 years ago.
We read you were a “top 5 candidate in a talent exhibition from over 1,000 entries”. What was this experience like and how did it impact you personally and professionally?
Yes, I was a top 5 candidate in the Trophy #StandbyMe exhibition in 2022. It was a unique exhibition where 100 creatives were selected to curate content from over 1,000 applications. We were shortlisted in stages till we got to the final 10 candidates over a period of 4 months.
Personally, the experience was an eye-opener for me as I was exposed to a wider audience. It did loads for my confidence seeing a lot of people resonate with my work and tell me I was their favorite contestant in the exhibition. It was also fantastic for me professionally as it was a well-paid gig, which gave me the freedom to explore my creative ideas while being compensated for my efforts
Was there always a desire to create music, or did you have an event in your life that made you realize this is what you want to do as a profession?
My first memory of appreciating lyrics was when my brother broke down the verse of 'Changed Man by Tupac'. I was quite young then and I found the energy behind the words fascinating. I stumbled on YouTube-type beats a few years down the road and, it became one of my favorite things to do, just freestyling on type beats of artists I liked. I think I enjoyed it too much because I then became very good at freestyling off the top of my head. I remember doing one for a group of friends, and they were amazed. Someone then advised me to start writing down my lyrics. Once I got into the habit of this, there was no turning back really, and the rest, as they say, is history.
What emotion do you feel inspires your writing process the most, ie sadness, worry, happiness etc.?
Generally, sensitive emotions like sadness, anger, anxiety etc. are the easiest fuel for a creative, in my opinion. I don't necessarily look forward to them, but I also do not take them for granted. These feelings make the best songs. The brighter more positive feelings are then generated by going through the process of creating the song and you can celebrate the amazing work you've done.
This is not to say you can't create when you are happy or excited, I just find the most inspiring/true songs are written when you are in a foul mood (laughs)
Who created your artwork and what was the inspiration and intention for the observer to absorb from it?
My artwork was created by my friend, Louie Haslam-Chance of Toothless Media. The aim was to portray an inspiring Hip-Hop image of myself in Bradford. I gave a brief description of what I was looking for and Lou did a fantastic job of putting the whole concept together.
What was it like to work on the music video, directed by Joel and Patrick of Toothless Films, and utilizing the vibrant city of Bradford as the backdrop?
It was an amazing experience, really, and one I'd love to do again definitely. It was important for me to work with creatives from Bradford who understand what it means to be from the region, all the highs and lows and all that. From our first conversation it was clear that these guys were passionate about their work, their work ethic and creativity reflected each step of the way in the project.
We were able to pick some really dope locations for the shoot as well which I was very pleased about. Top guys, I would absolutely recommend.
Can you tell us more about this track and how you changed it from the original song by Dave & Jack Harlow and your perspective on it?
I thought the original song by Dave & Jack Harlow was amazing and didn't get as much credit as it deserved. The concept, the visuals, everything was very inspiring for me. This was my first prompt to want to do a remix of the track.
At the time of writing my version, I was going through a transitional phase and I honestly wasn't sure the type of energy I was going to push out. But the more I reflected and started writing, I found that I was basically educating myself through the track and reaffirming myself of my journey and decisions so far, as well as reminding myself of how lyrical I can be and the level of growth in my artistry.
What was the most challenging part of bringing this project to life, from the initial idea to the final recording?
Each step posed it's own unique challenges. Overall, the difficult part was to get the other creatives involved in the project to see my artistic vision for the track. I think we managed to do this successfully, big ups to everyone involved in bringing this project to life.
Is any part of your music's message or your personal purpose you feel fans should know more about? If so, what is that element, and why is it so important to you?
My music will always have an underlying message to it. Being able to infuse meaning into my songs has been one of the major driving forces behind my artistic journey so far and that will not change now. There is always something to pick up from a Neo 21 track, so pay close attention.
What has been the most motivating force in creating your music?
I've had a range of motivations over the years but right now I find that my biggest driving force is my unreleased tracks. I have created so much music in the past that I have really enjoyed but will never see the light of day. The more recent ones I feel carry the hopes and lessons of my archive of unreleased music, and I feel I owe it to myself to show what I have been cooking in the dark all these years. I like to think of it as "my dreams keeping me up night and day"
If there was one thing you could change about the music industry, what would it be?
I wish Music executives would be braver and more open to taking risks on the little guy, and not wait till the wheel has been set in motion. This step can go a long way in giving Artists confidence about their craft and will inevitably motivate more creatives to put themselves out there.
Where do you see your sound and artistry heading in the future? Are there any exciting new directions you're exploring?
I have so many ideas I would love to explore with my sound but I am taking things one step at a time for now. My current soundscape in itself is quite diverse and interesting and I can't wait to share it in its entirety with the world.
Moving on a personal level can be challenging, but forming business relationships can also be a big task. Can you tell us about your personal journey of settling in the UK, and navigating these new opportunities and challenges?
I couldn't agree more. I learnt this early on and I truly value the importance of networking and building relationships. I took a bit of time to adjust to the culture here in the UK, which I have found to be very supportive and encouraging to aspiring business owners and creatives. I like the DIY model being encouraged here and I have found it effective so far as you can put the work in.
What advice would you give your younger self?
The world is ready for you, my boy. Just Do It!
End Interview
Best regards,
Neo
Check out this latest release and listen to more of Neo 21 on Spotify & YouTube.
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