By: Staff
Diving right into Leonie Sherif's latest release, "NGMB" (an acronym for Never Get Me Back), we were immediately captivated by the song and its accompanying video. The title itself exudes intrigue, providing a poignant glimpse into the artist's personal reflections and emotional depth.
The video begins with stunning visuals, moody lighting and a smoky silhouette, setting the tone for what unfolds as an intimate and powerful narrative. Leonie transitions seamlessly from dramatic wide shots to heartfelt close-ups, each moment showcasing her undeniable presence and emotive strength. The production quality is exceptional, with sharp edits and creative direction emphasizing her beauty, talent, and artistry.
From the first note, Leonie's vocal delivery is nothing short of breathtaking. She displays immense power paired with a tender, soulful vibrancy that demands attention. Her voice weaves a tapestry of emotion, effortlessly drawing the listener into her story. This performance solidifies her status as an artist to watch, a commanding talent with a truly unforgettable presence.
The lyrics, particularly the poignant line,
"I bet you didn’t think I noticed her,"
-resonate deeply, striking a universal chord of heartbreak and resilience. Leonie's vocal expression mirrors the pain and empowerment embedded in the words, creating an intensely relatable experience. The musical arrangement complements this perfectly, blending elements of jazz and R&B into a dynamic, emotionally charged composition. The scattered, almost restless quality of the instrumentation mirrors the turbulence of the storyline, enhancing the song's raw impact.
Leonie’s falsetto is a standout feature, adding layers of vulnerability and emotional complexity. The background visuals of the music video, dancing in front of a mirror, symbolize both self-empowerment and a message to those who underestimated her worth. It’s a powerful depiction of loss and resilience, underscoring the weight of the song’s narrative.
The video’s scene changes and costume designs are masterfully executed, maintaining a high level of engagement throughout. Each transition feels purposeful, adding to the depth of the storytelling and further cementing Leonie’s captivating presence.
From an audio engineering perspective, the production is flawless. The mix is crisp and balanced, highlighting Leonie’s vocals while allowing every instrumental layer to shine. The masterful blending creates a polished, immersive listening experience that enhances the song's emotional potency.
In NGMB, Leonie Sherif delivers a stunning performance, both vocally and visually, with a song and video that are as technically impressive as they are emotionally evocative. This release is a testament to her artistry and a clear signal of her star power.
Leonie Sherif, an East London/Essex-based singer-songwriter, channels a lifelong love for music into her craft with a unique blend of skill and vision. Her artistic identity is rooted in the influential sounds of '90s icons like Mariah Carey, Toni Braxton, Whitney Houston, and the dynamic sibling duo Michael and Janet Jackson. Equally inspired by innovative producers such as Timbaland, Darkchild, Rich Harrison, and The Neptunes, she has cultivated a style that bridges nostalgia with modernity.
Her music weaves elements of alternative and contemporary electro R&B, a distinctive sound shaped by her journey into music production and beat-making, which began in earnest in 2016. Leonie’s dedication to her craft extends beyond her own releases; she has also written and produced for emerging talents, including YXNGACE (Fallin') and TXMMY LI, while steadily building her own catalog of standout tracks. Songs like D.4.T.R showcase her knack for vibrant pop-infused R&B, Esoteric delves into emotive and sultry tones, and Venus highlights a lighter, ethereal pop R&B style while also tying into her debut fragrance of the same name from her scent line, Sense'N' By Sherif.
Leonie crafted her latest project within the intimate setting of her home studio during the summer, taking on both writing and production duties herself. For her, this creative process transcended artistry, it was deeply therapeutic, offering her a means to process and heal from personal struggles. The resulting track provides listeners with an unfiltered window into her emotions, delving into themes of heartbreak, betrayal, resilience, and self-discovery. Leonie hopes that the empowering energy behind her work resonates with others, inspiring the same strength and liberation she found in its creation.
You can find this release on any major platform—make sure to playlist, stream, and share "NGMB" by Leonie Sherif.
Check out this latest release and listen to more on Spotify & YouTube
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